About Steffany & Jon Faldmo | Profitable Wellness

Steffany and Jon Faldmo, Founders of Profitable Wellness

Meet the Founders

Steffany & Jon Faldmo

The Team Behind Profitable Wellness

Profitable Wellness was built on a simple belief: skilled practitioners deserve a strong online presence, without the guesswork. Since 2015, Steffany and Jon have worked side by side to help wellness businesses get found, look professional, and grow regularly online.

Steffany , Web Design & SEO

Steffany brings over a decade of hands-on experience in web design and search engine optimization, backed by a Bachelor's degree in Web Design and Development (2016). What sets her work apart is the intersection of creativity and analytics , she doesn't just make things look great, she makes them perform. Every decision is grounded in how real people search, what builds trust online, and what actually drives inquiries for service-based wellness businesses.

Jon , Branding & Graphic Design

Jon is the creative force behind the branding and design work. He builds logos and brand identities that feel authentic to each practitioner's unique approach to healing , designs that communicate trust and professionalism before a single word is read. Together, they bring a rare combination of analytical and creative thinking that their clients regularly describe as collaborative, thorough, and genuinely effective.

In business since 2015
Bachelor's degree in Web Design & Development
100+ wellness practitioners served
Web design, branding, and SEO under one roof
Based in Idaho, near Jackson Hole

Work With Us

The Mission

Meaningful Work Deserves to Be Seen

Too many skilled practitioners are doing extraordinary work that goes unnoticed online. Word of mouth is unpredictable. Social media is exhausting. A well-built website with strong SEO creates a reliable, compounding system that puts your business in front of people already searching for what you offer.

That's what we're here to build with you.

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How We Work

Why Wellness Businesses Are Different

Marketing a wellness business isn't the same as marketing a typical service. You're building trust, connection, and credibility, not just clicks.

Trust Comes First

Wellness clients don't just hire anyone. They need to feel seen, understood, and confident before they ever book. Your website and content need to build that trust before the first interaction.

Attraction Over Interruption

The best wellness clients come to you , they're already searching for what you offer. SEO meets them exactly where they are, when they're ready.

Clear Messaging Matters

Your potential clients need to understand quickly what you do, who you help, and why you're the right fit. Clarity converts.

Long-Term Growth

Unlike social media or ads, SEO builds on itself over time. The work you do today keeps attracting clients months and years from now.

About Profitable Wellness